The Difference Between Male and Female Approaches to Building Confidence and Assertiveness in the Workplace
- jvstryan
- Sep 25
- 5 min read

Confidence and assertiveness are key attributes for professional success. They empower individuals to speak up, take charge of their work, and contribute meaningfully in a collaborative environment. However, the way confidence and assertiveness are built and exhibited can vary greatly between men and women, due to social conditioning, gender expectations, and workplace dynamics.
In this blog post, we will explore the key differences between male and female approaches to building confidence and assertiveness in the workplace, and offer strategies to help both genders strengthen these vital traits for career growth.
Confidence and Assertiveness: A Foundation for Success
Before diving into the differences, it’s important to understand what confidence and assertiveness are and why they are crucial in the workplace.
Confidence is the belief in one’s abilities, judgment, and decision-making. A confident person feels assured in their actions and does not easily doubt their worth.
Assertiveness is the ability to express one’s thoughts, feelings, and needs clearly, directly, and respectfully, without passivity or aggression. Assertive individuals are able to set boundaries and communicate their ideas without fear of backlash.
Both traits contribute to better performance, greater visibility, and increased opportunities for career advancement. While both men and women benefit from these traits, societal expectations and gender norms shape how each gender develops and expresses them.
Differences in Male and Female Approaches to Confidence and Assertiveness
Social Conditioning and Expectations
Men: From an early age, men are often encouraged to be assertive, competitive, and confident. Cultural norms reward self-assurance in men, making it more socially acceptable for them to assert themselves, speak up, and take the lead. In the workplace, men who display confidence and assertiveness are often perceived as strong leaders.
Women: In contrast, women are often conditioned to be more accommodating, modest, and nurturing. Assertiveness in women is sometimes perceived negatively as being "aggressive" or "bossy." This societal expectation can cause women to downplay their abilities or hesitate to speak up, especially in male-dominated environments. In many cases, women may find themselves walking a fine line between being assertive enough to be heard, but not too assertive as to be labeled difficult.
Perceptions of Confidence and Assertiveness
Men: Confident men are often praised for their leadership qualities, independence, and decisiveness. Their assertiveness is often seen as an essential component of their career success. Men may find it easier to claim credit for their achievements, promote their ideas, and take risks in their professional lives.
Women: Women, on the other hand, may struggle with being perceived as "too confident." While self-doubt is common for everyone, studies show that women often experience imposter syndrome at higher rates than men. They may fear being judged for "tooting their own horn" or taking credit for their accomplishments, leading to a tendency to minimize their contributions. Assertiveness in women is often interpreted differently—where men’s assertiveness is seen as confidence, women’s assertiveness may be mistakenly interpreted as arrogance.
Risk-Taking and Decision-Making
Men: Generally, men are more likely to take risks in the workplace. Confidence fuels this behavior, pushing them to seize opportunities without overanalyzing the potential downsides. This often results in a more outward display of assertiveness in decision-making and a more open approach to tackling challenges.
Women: Women, on the other hand, tend to be more cautious and deliberative in decision-making. While this isn’t inherently negative, it can sometimes stem from a fear of failure or being perceived as unprepared or overly aggressive. Women may also feel the need to gather more data or consult with others before making bold decisions. This approach can be seen as a lack of confidence or assertiveness, even though it may be rooted in a desire to be thorough and responsible.
Communication Styles
Men: Men tend to be more direct and to-the-point when communicating their needs, desires, and ideas. They are more likely to interrupt or speak over others in order to get their point across, as confidence is often expressed through dominance in conversation.
Women: Women, conversely, often use more collaborative and polite language when expressing themselves. They may seek consensus and avoid confrontation in conversations. This communication style can be misinterpreted as a lack of assertiveness. Women also tend to apologize more frequently, even when they haven’t done anything wrong, which can undermine their confidence in the eyes of others.
Strategies for Building Confidence and Assertiveness for Both Genders
While male and female approaches to building confidence and assertiveness differ, both genders can benefit from adopting strategies to improve these traits in the workplace.
Shift Mindset: For both men and women, understanding that confidence and assertiveness are learned behaviors is the first step in building them. Women, in particular, should embrace their right to express themselves confidently, without fear of being labeled negatively. Men should also work on balancing assertiveness with empathy to avoid being perceived as domineering.
Practice Self-Awareness: It’s essential to recognize when self-doubt or external pressures are hindering your confidence. Both men and women can benefit from reflecting on their strengths, acknowledging their accomplishments, and recognizing that confidence does not require perfection.
Set Boundaries and Learn to Say "No": Both genders often struggle with saying "no," especially when it comes to workloads or requests from others. Practicing boundary-setting and politely declining requests that aren’t aligned with your priorities is a critical step in building assertiveness.
Own Your Achievements: Confidence and assertiveness in the workplace often come from recognizing and taking credit for your successes. Whether you're male or female, don’t downplay your contributions—speak proudly about your achievements and take ownership of your work.
Develop Effective Communication Skills: Assertiveness involves being clear, direct, and respectful in communication. Practice stating your thoughts and needs in a calm, confident manner. Avoid apologizing unnecessarily and learn to interrupt when it’s appropriate to keep the conversation on track.
Mentorship and Support: Both men and women should seek mentors and role models who exemplify confidence and assertiveness. Women, in particular, may benefit from women-specific networks or mentorships that provide guidance in navigating gender-related challenges.
Conclusion
Building confidence and assertiveness in the workplace is essential for achieving professional success, regardless of gender. However, societal norms and expectations often shape how these traits are developed and expressed. While men may have an easier time displaying confidence and assertiveness, women can still overcome societal barriers by embracing their leadership potential and expressing their ideas and needs clearly.
By recognizing and addressing these gender-related differences and applying strategies to develop confidence and assertiveness, both men and women can thrive in the workplace, elevate their careers, and create an inclusive and empowering environment for all.
No matter where you are on your professional journey, building confidence and assertiveness is a continuous process that will serve you well throughout your career.






